Joe Ruck is president and CEO of BoardVantage. He has led many high-technology companies through successful growth to IPO or acquisition. Prior to joining BoardVantage, Joe was senior vice president of marketing at Interwoven and part of the team that drove the company through one of the most successful IPOs of 1999. Previously, he held sales, marketing, and executive positions at Sun Microsystems, Network Appliance, and Genesys Telecommunications, subsequently acquired by Alcatel. Joe holds a BS in engineering from Oregon State University and an MBA from Santa Clara University.
Making software is easy. You just collect the market data, generate a high-level technical specification, build the product, and test it. All marketing needs to do is put together some screenshots and sales can just kick back and wait for the orders to start flooding in. Right? Unfortu...Jun. 3, 2009 03:45 PM EDT Reads: 1,924
It's no secret that open source has turned into a market force, which is giving enterprise software some tough competition. The same can be said for SaaS businesses, which are steadily eating into the market share of the established on-premise players. While it could easily be assumed ...
Enterprise software is under attack. Traditional infrastructure players like BEA are seeing their core products replaced with free open source projects, while traditional application vendors like Oracle/Siebel are being displaced by SaaS. But is this a slugfest with only one winner? Wi...
